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Wednesday, July 09, 2008

Making Small Worlds Sticky

Sticky I haven't been able to stop thinking about this comment Peter Miller left on the post I wrote on Monday. Peter's list for scaffolding (Word of the Week) Small Worlds includes:
  • make it fun
  • make it visual
  • make it so anyone can contribute
  • make it anonymous
  • make it competitive
  • make it collaborative
  • make it a game?
I'm sure he's right, but it's a challenging list. Some of his suggestions are unarguable, (anyone can contribute, collaborative), but some are difficult. Anonymous? Might that cause more trouble than it's worth?

We know why Facebook is sticky. I'm in agreement with Peter's list of principles, but how, in practical terms, do we make Small Worlds sticky?